Here are the top 10 factors that lead to a better ranking.  Web admins and site owners tend to worry about a site’s Google ranking more than anyone else’s.  They have reasons to worry so.  Google’s ranking factors depend on a number of steps, of which pagerank is just one of them.  A pagerank is the importance that Google gives for a particular page.

Google: Top Search Engine Ranking Factors

Source: Indus Net