Cloud Computing, or the “Cloud”, is a metaphor for the Internet.  As users, a large part of the data we use on the Internet is stored, processed and transfered to and from Data Centers that form a large part of the Cloud.  Data Centers are the engines of the 21st century information age.  Companies like Apple, Microsoft and Amazon – run Data Centers that consume incredible amounts of  electricity.  Unfortunately, that energy used to keep those Data Centers running contribute heavily to Climate Change.  A shift to using renewable energy sources to run their digital infrastructure on the Cloud should encourage other companies to do the same.

The Dirty Cloud

Source: Greenpeace